Q + A WITH VITRUVI

 

1. WHAT DO YOU DO + WHAT DO YOU LOVE MOST ABOUT YOUR JOB? 

I help run VITRUVI, which is an essential oil company that creates premium quality essential oil products in a modern way. My favourite part of my job is working with my brother as well as the daily puzzle solving of growing a business. 

2. WHY IS IT IMPORTANT TO YOU TO KNOW WHERE YOUR ESSENTIAL OILS ARE COMING FROM? 

Our industry is very unique because our products are sourced from over 30 countries.  It's important for us to know where the oils are sourced to ensure quality and purity as well as so we can share the traditional uses and cultures from the places they are harvested.  

There are incredible stories from plants and I feel proud that our company is a vehicle for sharing those stories with a new generation.

3. WHY DO YOU CHOOSE TO MANUFACTURE IN VANCOUVER?

Well firstly logistics -- When you're manufacturing something if you can do it local it is just easier because we can go see proofs / prototypes and stay close to the process the entire design trajectory.  Beyond that we really love supporting local businesses and have an incredible community of suppliers.  Once you own a physical goods business you realize that suppliers are your new best friends because you spend most of your time talking to them :) 

4. WHAT DOES YOUR RELATIONSHIP WITH CLOTHING LOOK LIKE? 

I absolutely love fashion - but more the business of fashion and the idea of what a 'brand' is I've found that fascinating since a young age.  My personal relationship with clothing is incredibly simple.  I wear a version of the same thing everyday -- black pants or black jeans, sneakers, and a silk dress shirt basically everyday.  Decision fatigue is a real thing and I don't like to think about what I wear.  I have less than 20 pieces of clothing and I prefer less because it's easy to throw things into my suitcase and go.

Decision fatigue is a real thing and I don’t like to think about what I wear.

5. IF YOU COULD GIVE WOMEN 3 TIPS ABOUT USING NATURAL BEAUTY PRODUCTS WHAT WOULD THEY BE? 

Using natural beauty products completely changed my life. Once you realize that washing your face and putting makeup on every morning can actually be nourishing to your skin. It's like doing a facial each morning when your products are full of organic nutrients. 

My go-to brands are 

1. RMS Beauty - MakeUp

2. W3llPeople - MakeUp 

3. Tata Harper - Skincare 

— SARA PANTON , VITRUVI.COM